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In my quest to better understand the opportunities and challenges of the African translation industry, I recently traveled from West to East Africa. Because the global demand for African language translations continues to increase, I felt it was important to assess and demystify this market. It’s clear that the localization industry is alive and vibrant in Africa. Linguists are mainly involved in diplomatic, governmental, religious, tourism and humanitarian work. Some commercial work is also done for a variety of industries such as global consulting, mining, financial and technology, among others. The most common translation requests in Africa are for English, Arabic,...
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During the TAUS Annual Conference 2016 in October, panelists will discuss "How to deliver high-quality translations for long-tail languages". This blog post is written in preparation for this session and as background for our pre-conference survey (see link below).    CLICK HERE TO FILL IN THE SURVEY   When Nelson Mandela was asked ‘why he spoke the politically charged language Afrikaans with the South African Apartheid government during negotiations’, he answered: “If you talk to a man in the language he understands, that goes to his head. If you talk to him in his language, that goes to his heart.” Mandela’s words well...
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The translation industry has undergone a paradigm shift every decade since 1980, but none were as big as the one we are facing now: convergence. One does not have to go far to find an example of technology and functional convergence in our daily life. The mobile phone, once just a phone you could carry with you, is now used as a camera, a PDA, a navigation tool, and so much more. Every hour of every day, new apps are developed to turn this simple handheld device into a life-saving and indispensable kind of extension to our body. In the translation...
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The European Union’s radiant diversity is its greatest feature. Twenty-eight nations within a single union, each with its own culture and identity – this diversity offers infinite opportunities for exploration, collaboration, and creative stimulation.  The EU has also created tools for bringing unity to diversity, helping citizens to orient themselves within the world’s grandest experiment in multilateral governance. These include a single currency and a common visa policy, which make traveling and doing business in Europe a rather painless experience.  But if you go online in Europe, this diversity can become simply overwhelming. Signs of unity are few and far between....
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Last week I was suddenly reminded of a story a friend of mine had told me years ago. It went something like this:   “I went to visit two friends. A Tanzanian couple. At one point their daughter entered the room and asked her mother a question – in French. This I found weird, since most Tanzanians don’t speak French. They speak Kiswahili or English, but not French. I was even more surprised when I heard her mother reply in French too. Struck by this linguistic peculiarity, I asked my friends why they spoke French with their children. They explained it...
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Guest - Aveitos
Way cool! Some extremely valid points! I appreciate you penning this article and also the rest of th...
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I am greatly impressed to know about your professional activities especially in the ...